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July 2, 2025

The HELPER Act: Is This the Next VA Loan?

The HELPER Act, or Homes for Every Local Protector, Educator, and Responder Act, has been generating considerable buzz in the housing and mortgage industries. Proponents believe it has the potential to become a widely utilized and highly beneficial …

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June 25, 2025

Human Connection: The Ultimate Marketing Strategy for Loan Officers

In today's fast-paced digital world, it's easy to get caught up in automated marketing strategies and lose sight of the importance of genuine human connection. For loan officers, building lasting client relationships is paramount to success. In this…

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June 25, 2025

Unlocking Your Potential: The 'Me, Inc.' Mindset for Loan Officers

Welcome back to the podcast blog! In this post, we're diving deep into a concept that can revolutionize your career as a loan officer: the 'Me, Inc.' mindset. This idea, which encourages you to view yourself as the CEO of your own business, is a pow…

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June 25, 2025

Competing with the Giants: A Loan Officer's Guide to Standing Out

In the world of mortgage lending, independent loan officers often find themselves facing a daunting challenge: competing with large, well-established companies like Rocket Mortgage. These giants boast massive marketing budgets, advanced technology, …

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June 25, 2025

Teaching vs. Pitching: The One-to-Many Model for Loan Officers

In today's fast-paced and competitive mortgage industry, loan officers are constantly seeking innovative strategies to stand out and build lasting relationships with realtors. This blog post delves into the core strategy championed by Geoff Zimpfer:…

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