Fintech Fridays w Scott Payne, Chief Product Officer, Shape Software

Want to optimize your lead management? On today’s Fintech Fridays podcast 🎙️ Brian Vieaux is joined by Scott Payne, Chief Product Officer of Shape Software. Drawing on his experience as a mortgage originator, Scott explains the benefits of the lead management platform that he developed for companies, including mortgage lenders, to efficiently manage leads they’ve obtained from multiple sources, whether they’ve been obtained organically, acquired or reactivated past customers, to improve conversion and maximize ROI. In this conversation with Scott Payne, we dive into the untapped potential of incorporating video into the loan and client nurturing process. 🏡💼 Scott highlights the importance of not just being a name on paper but a real, relatable person through video interactions. 🤝 It's about creating lasting impressions and nurturing relationships that stand the test of time. 🚀 Discover how video can transform your client relationships and set you apart in the industry. Tune in to the full podcast episode for more game-changing insights! #MortgageTechnology #MortgageMarketing #LeadGeneration #LeadManagement #LeadTracking #CRM #DigitalMarketing https://www.linkedin.com/in/sdpsolutions1/ https://www.linkedin.com/company/shape-software/ https://www.facebook.com/shapebizsoftware https://twitter.com/ShapeBizTech