June 6, 2025

The Growth Mindset Playbook with Jason Frazier on the Loan Officer Life Podcast

The Growth Mindset Playbook with Jason Frazier on the Loan Officer Life Podcast

Show Notes:Guest: Jason Frazier – Mortgage Strategist, Creator of Growth Notes, Co-Author of The Green Zone

ProjectTopics Covered:

[00:00] Brian welcomes Jason Frazier with humor and gratitude

[02:00] The origin story: how Jason influenced Brian to start podcasting

[06:30] The evolution of “Growth Notes” and the idea behind daily growth content

[11:00] Why Jason now says “growth” instead of “marketing” – and why it matters

[14:30] Creating impact through daily voice notes and radical consistency

[20:15] The mindset behind “Me, Inc.” – every LO is their own CEO

[27:00] What new loan officers should actually do in their first 30 days

[31:00] Tactical steps: niche selection, YouTube, and blogging to attract business

[38:00] What older, technically hesitant LOs need to hear about showing up online

[45:00] Real talk: why being stuck is often a choice—and how to get unstuck

Resources Mentioned:

Growth Notes (search on Apple & Spotify)

The Green Zone Project – available on Amazon & greenzoneproject.com

Learn more about FinLocker & KeySteps https://finlocker.com/individual-loan-officers-brokers-keysteps/